MarTech & Marketing Startups

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Serpier

Denmark

Serpier is a Danish martech startup, founded in Aarhus in 2024, that builds AI-powered marketing software for e-commerce businesses. Its platform improves online retailers' visibility across both traditional search engines and AI chatbots such as ChatGPT and Gemini, automating content creation, campaign management and search optimisation. Its first AI agent, Navi, manages visibility optimisation end to end, and the company reported over €2.5 million in revenue and profitability in its first financial year.

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JustAI

United States

JustAI is an AI-native marketing platform that helps companies automate personalization, experimentation, and decisioning at scale. It coordinates strategy, creative, decisioning, and data agents so marketing teams can move from manual campaign execution toward autonomous, continuously-learning lifecycle marketing. Based in San Francisco and founded in 2024, the company serves consumer brands and is extending into e-commerce and B2B use cases.

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tday.com

United States

tday turns a software company's product into on-brand marketing content. Connecting to the product and git repo, it generates launch videos, social graphics, and ads, then publishes them and measures performance to close the loop.

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AppsFlyer

United States

AppsFlyer is a mobile marketing analytics and attribution platform that measures which digital ads drive app installs and in-app purchases, helping advertisers gauge return on ad spend while protecting user privacy and blocking ad fraud. Founded in 2011, it positions itself as an independent, unbiased measurement layer as AI increasingly automates how advertising is bought and optimized.

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The SMC

Korea, Republic of

The SMC (The SMC Group) is a Seoul-based digital content and brand-media company, operating for about 17 years, that runs branded social channels and a large creator network for major brands across YouTube, Instagram and other platforms. It has expanded into AI-driven marketing technology, notably its "Lens by The SMC" analytics product that reads content context and social signals to gauge brand-content fit. The company has been consistently profitable and is pursuing a KOSDAQ listing.

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Minerva

United States

Minerva is a New York-based AI platform for consumer marketing teams, founded in 2023 by Jackson Engles, Daniel Saedi and Matthew Joseph. It unifies a brand's fragmented first-party customer data, enriches it with a proprietary identity graph and 1,000+ attributes, and uses AI agents to create, analyze and optimize marketing campaigns end-to-end. Minerva works with leading consumer brands and organizations across sports, hospitality, financial services and other categories.

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Uncover

Brazil

Uncover is a Brazilian marketing-measurement company whose marketing mix modeling platform helps brands measure, forecast, and optimize media performance across channels and markets. A certified partner of Google's Meridian framework, it integrates with platforms like Google, TikTok, and Meta and serves large advertisers including Unilever, Reckitt, and Burger King. Founded in 2020 and already profitable, Uncover operates across Brazil, Mexico, Canada, and the United States and is the marketing-measurement market leader in Latin America.

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Solstice

United States

Solstice is an AI-native marketing agency for pharma brands, combining proprietary AI models with in-house medical and regulatory experts to generate, review and activate compliant commercialization content. Headquartered in New York, it serves a dozen-plus pharmaceutical companies, including several top-20 brands across oncology, immunology and metabolic diseases.

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Clouted

United States

Clouted is a Los Angeles-based marketing technology startup building a Distribution Intelligence platform for consumer and entertainment brands. Its AI agents ingest a brand's strategy and content library to plan and execute viral campaigns across clipping, UGC, fan pages, influencer seeding, and performance ads, learning from results to compound effectiveness over time.