Minerva
United States, Brooklyn, New York
About Minerva
Minerva is a New York-based AI platform for consumer marketing teams, founded in 2023 by Jackson Engles, Daniel Saedi and Matthew Joseph. It unifies a brand's fragmented first-party customer data, enriches it with a proprietary identity graph and 1,000+ attributes, and uses AI agents to create, analyze and optimize marketing campaigns end-to-end. Minerva works with leading consumer brands and organizations across sports, hospitality, financial services and other categories.
Latest Funding
Series AAnnounced 2026-06-10
Buying Signals
Where the capital is going, and whether it's already started moving.
Spend Intent
4 signals · where the capital is going
Minerva will push beyond its initial focus areas of sports, hospitality and financial services into broader consumer categories.
businesswire.com
New capital will expand Minerva's engineering, research and go-to-market teams.
businesswire.com
+2 more capital deployment signals · confidence ratings · source articles
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Investors
The General Partnership
Lead investor · Series A
Tech Stack
Vercel
Google Analytics
DataGrail
Contacts
Sarah M.
Head of Sales
Key Highlights
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Spend Intent
Where this round will be spent.
Hiring Signals
Which departments are growing.
Verified Contacts
Who actually decides.
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