Hall
Australia, Sydney, NSW
About Hall
Sydney-based martech startup building a visibility and analytics platform that tracks how brands appear in AI-generated answers across ChatGPT, Gemini, Perplexity and Claude. Targets the emerging generative engine optimization (GEO) category as AI summaries reshape organic search traffic.
Latest Funding
SeedAnnounced 2025-07-28
Buying Signals
Where the capital is going, and whether it's already started moving.
Spend Intent
4 signals · where the capital is going
Grow customer base from current SEO agencies, in-house marketing teams and brands, targeting global clients in the emerging generative engine optimisation categ…
smartcompany.com.au
Grow the engineering team to scale data infrastructure and build out the marketing platform.
businessnewsaustralia.com
+2 more capital deployment signals · confidence ratings · source articles
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Investors
Blackbird Ventures
Lead investor · Seed
Tech Stack
HSTS
Next.js
Node.js
Key Highlights
AI InsightsFounder Kai Forsyth was previously a product design lead at Atlassian, Intercom and Dovetail, with engineering team members from Rokt, Dataro and Displayr.
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